Born Survivor Bear Grylls turns his hand to teenage fiction. Jerry and I were asked to design a series look that reflects the boys' own/survival market. We were briefed to produce a lenticular central image (the boy is animated, with the image changing as you look at it from different angles.) Just received the lenticular proofs from China where they were printed - they look fab!
Wednesday 5 March 2008
PUFFIN
SIMON & SCHUSTER
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